Premium scent technology for labels available through Walker360.
At Walker360, we push the boundaries of what print can do. Now, you can elevate your marketing with scent-enhanced labels — an immersive, interactive experience that taps into the strongest human sense: smell.
Using microencapsulated fragrance coatings from Print-A-Scent, your printed piece releases a vivid, memorable aroma with a simple rub. Perfect for brands wanting to stand out, inspire emotion, or create an unforgettable tactile moment.
Did you know?
- 75% of the emotions we generate daily are influenced by smell.
- People are 100× more likely to remember something they smell compared to something they see, hear, or touch.
- Adding scent to print can increase engagement time by up to 45% and boost response rates by as much as 30% in direct mail campaigns.
Ready to turn your print into an experience? Let’s get started.
Why Add Scent to Your Labels?
- Sensory Engagement That Sticks
Smell is directly connected to memory, making scented print ideal for creating emotional resonance and recall.
- Increased Interaction & Repeat Handling
Customers naturally spend more time with scented labels — rubbing, smelling, showing peers. More interaction means more impact.
- Stand-Out Instantly
Most labels activate only sight and touch. Scent gives your brand an edge that competitors aren’t using.
- Ideal for Countless Applications
Scent-enhanced labels are perfect for:
- Product packaging
- Retail promotions
- Sample containers
- Giveaways & event materials
- Hospitality & food service
- Seasonal and specialty items
…and more.
Want to know if your project is a good fit?
